Tip 57: Improving Cash Flow

Cash flow in our business did not used to be a problem—it was always one of the major perks of running a trade show. Now some shows are having problems keeping incoming revenue ahead of outgoing expenses. That is because many exhibitors are taking advantage of the market downturn—and holding up on making those advance payments.

To keep your cash flow positive, the overall goal is to speed up collections and slow down payments. Here are some tips: